Top 5 Fashion Games on Android in Sweden: Q3 2025

In the third quarter of 2025, the fashion game genre on the Android platform in Sweden saw a mix of trends in downloads, revenue, and active users. Here's a closer look at the performance of the top five fashion games during this period, based on data from Sensor Tower.

Magic Fashion: Doll Dressup by XGame Global showed a notable surge in downloads, starting from 56 in early July and reaching a peak of 4.8K by early September. This growth was mirrored by an increase in active users, climbing from 33 to over 5K by the end of September. Revenue, however, remained modest, peaking at $40 in mid-September.

Skincare Time: Makeover ASMR from FALCON GAME experienced a consistent download rate, hovering around 1K weekly downloads, with a slight dip mid-quarter. Active user numbers followed a similar trend, starting at 3.5K and ending the quarter slightly lower. Revenue remained minimal, with occasional peaks reaching $8.

Hair Salon: Beauty Salon Game by Bravestars Games maintained a steady performance throughout the quarter. Weekly downloads fluctuated around 600 to 900, while active users hovered between 2.7K and 3.3K. The game’s revenue saw small spikes, peaking at $36 in early August.

Fashion Queen: Dress Up Game from CASUAL AZUR GAMES maintained a stable download rate, generally around 700 per week, with active users consistently over 9K. Revenue was sporadic, with a few weeks showing minor earnings around $9.

Finally, Paper Doll Diary: Dress Up DIY also published by Bravestars Games, experienced a decline in downloads from 844 to 445 by the end of September. Active users, however, remained strong, consistently above 31K throughout the quarter. Revenue was minimal, with a brief peak at $14 in late August.

For more detailed insights and data, visit Sensor Tower.